We strengthened the technical SEO of RichFood’s Tingkat Delivery platform—focused on daily meal plans and calendars, by improving crawlability of menu/date pages, stabilising mobile performance, and implementing structured data to support rich results and clearer navigation.
Subscription/tingkat sites often generate thin, repetitive calendar pages and faceted URLs that waste crawl budget. Tingkat Delivery also needed faster mobile rendering for menu views and clearer brand connections to RichFood Group for credibility.
We introduced a crawl-budget plan (noindex for low-value calendar facets, canonical to primary menu routes), rebuilt XML sitemaps to prioritise evergreen menus and FAQs, and added Breadcrumb/FAQ schema to key pages. Performance work (lazyloaded images, critical-CSS, cache headers) improved LCP/INP on handhelds. Brand entity signals were reinforced by consistent organisation markup and internal links to the RichFood family, supporting trust and discoverability.
